Saturday, August 31, 2019

Dunkirk and the Battle of Britain Essay

Sources A, B and C all give information about what happened at the battle of Dunkirk and about the evacuation. All three sources were written by British people which means that the sources could be biased or contain incorrect information. Source A was written by Commander Thomas Kerr, a naval officer sent to organise the evacuation. Since the naval officer is British we can speculate that the source is biased. Thomas Kerr starts off by saying â€Å"What a terrible night that was, for we had got hold of the odds and ends of an army, not the fighting soldiers.†- this suggests to us that it was a horrible night, the soldiers they had got hold of were like the leftovers from the battle, they were depressed, hungry and they had low morale we know that this could be true because in the DVD we saw in class called ‘The Finest Hour’, a documentary about the evacuation of Dunkirk from a BBC television series, we see soldiers like Peter Vaux who hadn’t eaten for 5 days and was very tired. This source tells us that they weren’t fighting soldiers which we can say is true because if all the suggestions above are true, we can truly conclude that the soldiers weren’t ready to fight. Thomas Kerr goes on to say â€Å"There were hardly any officers, and the few present were useless†- this implies that there were hardly any officers left because they could have been killed or captured during the evacuation, and for the ones that were their they were probably so taken aback by the events going on that they could no longer instruct. It could also tell us that the officers there were tired or injured, so they couldn’t do much. This could be biased because Thomas Kerr could be trying to make us think that the officers were useless to try and make him or other naval commanders look good. Thomas Kerr then says â€Å"but our promise of safety, and the sight of our naval uniforms, resorted some order to the rabbleâ€Å"- this tells us that the navy was promising the soldiers safety and that their ‘glorious’ uniforms resorted some order to the rabble, this can be seen as biased because Thomas Kerr is making us think that the navy was powerful and saying it as if though the navy were the leaders, he himself is a part of the navy and just wants to make them look superior and heroic. Thomas Kerr lastly says â€Å"Their faith in the navy was pathetic; we could only do our best.†- this suggests that the soldiers didn’t really believe in the navy that they thought of them as they did everyone else, it then suggests that they could only do their best. Overall, this source gives us a lot of information on what happened in the evacuation of Dunkirk although quite a bit of the information is biased, in favour of the British and the navy there is some truth in the source.

Friday, August 30, 2019

Becoming a Social Worker

Becoming A Social Worker Sindy Griffin Rasmussen College Author Note This research is being submitted on June 10, 2011, For Ian Provo HS100/HUS1001 sec01 Introduction to Human Services at Rasmussen College by Sindy Griffin Growing up in the 1970’s where there were limited resources, and having an abusive father was very difficult for my mother and us four children. Having such difficult times as a child though no fault of my mothers and then being married to an abusive husband for 18 years myself, has given me the strength and desire to become a Human Service Worker. Becoming a Caseworker will be fulfilling a lifelong dream to help those in need no matter the crisis they may be seeking to cure. In realization becoming a Caseworker has many responsibilities. Some of the main responsibilities include:† Verifying information through interviews, applications, and applying regulations and memoranda to provide income to individuals and families. † (US Department of Labor, 2010-11). Optimizing client functioning by providing quality services in an efficient and effective manner to people with complex needs. Being a caseworker requires a strong foundation of training, values, knowledge, theory and skills. Clients who have been identified as in need as the result of an outreach or referral service can be assisted by a caseworker, which must then conduct face-to-face assessments of the client’s strengths and weaknesses, as to conduct research for financial and or institutional recourses that may be available for the client’s individual needs. Many resources may be used in this process to insure the client receives some if not all the requested needs. Some of the responsibilities are as follows: In a case where a client came to me and requested assistance to escape from an abusive husband, I would assist her first by analyzing her situation to properly resolve her immediate needs, such as shelter, food, clothing and etc. We would then progress to other needs such as legal, emotional and psychological support. Researching outside sources would become the most of priority to give the client the help she is requesting. We will also have many clients come forth with substance abuse problems as well. Again we must analyze his or her situation to determine what resources are available for the client. Whether it be simple counseling or a rehab center. We must then try talking to the client about what they think the best treatment plan would be for themselves to overcome their addiction. These situations have to be handled gently as not to scare the client away. Developing a relationship to the client is very important in this situation. Once this has been accomplished the client will be more acceptable to change and be prepared to move on to outside agencies or support groups to assist with their addiction. A Caseworker must also meet the required education standards which are as follows: â€Å"The social work case manager shall have a baccalaureate or graduation degree from a social work program accredited by the council on social work education. † (Workers, International Federation of Social) A social worker must also use professional skills for all clients they attempt to assist, while keeping the information confidential. They must also be knowledgeable as to the resources that are available to the client, as well as knowing the cost of such resources. The caseworker should be sure they can handle the caseload they attempt to assist as to not leave anyone out. Being very committed to our job is one of the main keys to being a successful caseworker. A Caseworker will also experience many challenges along the way. These challenges will have to be handled with a smile and lots of patients as to not let the client see that you may be distressed. Although there are many challenges we will face along the way, one of the main ones is the case overload. Many caseworkers today have an over abundance of cases at one time. This problem causes the paperwork process to be slow and seem as though we are not doing our job, causing the client to become frustrated and feel as if they are not getting your full attention. Being able to communicate with the client should be of utmost importance as well as assuring them that you will in fact complete their case as soon as possible. There are also many stress outlets that come along with our profession as well. We may face this on a daily basis as well. One of the most common in our field is rude clients and emotional attachment. The loyalty of a caseworker is often in the middle of a conflicting interest. † (Workers, International Federation of Social) Meaning that as we do our jobs as caseworkers, we may also come across situations that we have encountered ourselves as a non-caseworker and actually experience some sort of favoritism to the case at hand, in turn we this could cause a conflict with the interest of your remaining clients. Caseworkers must re member the urgency of all of their cases not just the ones that mean the most to them. Clients that become rude may only be acting in this manner because they feel as if they are being ignored and that they will not receive the proper assistance as quickly as they anticipated. This type of action may cause undue stress on the caseworker to complete their case. We must be able to some how assure the client we are working on their case as quickly as possible and they will be contacted as soon as it is complete. Handling stress that comes with being a caseworker can be quite challenging in itself. One of the first things I may try and do is try and remind myself of the reasons I chose to become a caseworker. Though our jobs may be stressful in many ways we have to remember the desire we had or have to help those in need. We may also learn that just simple things like taking a walk or stopping and making a phone call to a friend or colleague can reduce the amount of negative energy we may be experiencing. Co-workers can be great stress relievers as they too experience the stress that is closely related to what you may be feeling at that time, after all we are here to help one another not only help the client in need, but those who work closest to us as well. The reason I have chosen to become a Social Worker is that I have a strong desire to help those in need. No matter what their issue may be. I believe there is help out there for everyone. I want to be part of the reason some of the ones that are struggling in this world today will be able to find hope and succeed in their lives. Although my job will come with many challenges, requirements, and responsibilities, it will not let me forget the reward I will feel in my heart that someone somewhere is beginning a new life because we stopped long enough to let them no that they could. Just as â€Å"Jane Addams, who is considered the mother of all social workers said: Civilization is a method of living, an attitude of equal respect for all men. She is known for being one of the most famous social workers of all times, using her training and education to do only good. † (Article Pros , n/d) . I too hope I can be one of the greatest Social Workers of all times. Conclusion Although there are many responsibilities and requirements in the caseworker field of employment, and the job consists of lots of commitment and research to assist clients with their psychological and physical needs. Case Workers must understand the complexity of all cases they have, as well as knowing who and where they need to refer the client to for their specific needs. Keeping in consideration the Caseworker poses so many challenges, stress and stress outlets, We as Caseworkers must remember that we are here to help those in need. They are like harmless children waiting to be saved from the world. Overcoming the many challenges and stressful situations is what we have been waiting to do our entire lives. We just have to remember the compassion and desire to be a Caseworker is instilled in us and we should never forget its value to the client in need or ourselves. By doing all these things we can make a difference in the world one case at a time. Becoming a Caseworker is my life long dream. Being able to help those in need will give me the fulfillment in my life I have been missing for so many years. Just waking in the morning and knowing that I could possibly save someone’s life or even just give them a sense of belonging makes all the esponsibilities, requirements, challenges, stress and commitment worth the effort. References Bibliography Article Pros . (n/d). Retrieved May 2011, from www. articalpros. com/self-improvement/phycology/artical-665318. htm. Bureau of Labor Statistics, Us Department of Labor. (2010-2011). Occupational Outlook Handbook 2010-2011 Edition, Social Workers. Retrieved May 2011, from http://www. bls. gov/oco/ocos060. htm. Demand Media Inc. (1999-2011). http://ehow. com/about_514504_ caseworker-description-job-html. Retrieved May 2011 http://www. careerinformation. tml/e-p-a-c-s-c-a. (n/d). Retrieved May 2011 NASW National Association of Social Workers N. A. (2007). Retrieved May 2011, from www. socialworkers. org/pubs/code. asp. US Department of Labor. (2010-11). Http://www. bls. gov/oco/ocos060. htm. Retrieved May 02, 2011, from Bereau of labor Statistics: Occupational Outlook Handbook, 2010-2011 Edition, Social Workers Workers, International Federation of Social. (n. d. ). International Association of Schools of Social Work. (FSW, Editor) Retrieved May 2011, from http://www. ifsw. org/f38000032. htm.

Thursday, August 29, 2019

Reflection on Learning and Teaching Adults with depression Essay

Reflection on Learning and Teaching Adults with depression - Essay Example This means that they may not be in a position to take the appropriate diet and thus find themselves deficient of essential nutrients that their body requires. This means that their bodies may not recover from the mental problems and will also develop other nutrition related ailments that will cause them more problems to their health. This teaching session was based on wellbeing and nutrition and was being offered to five adults over the age of 65 suffering from depression and who are at risk of malnutrition. Aims and Outcomes All initiatives have aims that they wish to accomplish. In conducting the teaching session we aimed at several things. First the teaching session was aimed at giving the people information as concerns their health and well-being. It is important that sick people get to understand what they are suffering from so that they are better able to deal with their problems. Many authors say that psychological well-being of a person is very important to their recovery. Th us when people understand what they are suffering from, it is easier for them to positive about the things they are told to do and in so doing they are able to get well as soon as possible. This teaching therefore aimed at informing about the effects that depression brings on adults and how they could avoid being depressed and the available options in place that could help them. Second aim after information concerning the illness was teaching them on the various interventions that are available for them as patients suffering from depression. Our core concern was the people’s well-being and thus they needed to know what interventions are there to ensure that they can cope with the mental problem. A variety of options were given to them here including specialized hospitals, possible medications and primary interventions such as a stress free environment. The third aim was getting them to learn about their nutrition and how it was important to their development as patients. Depr essed patients tend to think a lot and lack appetite and thus the resultant effects may not be good. These people require close monitoring so that they can take food and in the right quantities so that they do not starve or take unbalanced diet. Our intended outcomes for the initiative was a detailed understanding by the patients on the ailment that they are suffering from, the various interventions that are available for them and the various nutritional requirements that they need it order to recover from their ailments. Due to the lack of concentration by the patients, it is important to teach them using tools that attract their attention and thus a lot of animations were used and a number of role playing tasks were also used to enable the patients concentrate while learning at the same time. It was also important that the patients be put in a room to avoid their minds wandering away in an open environment. Professional ethics were also to be observed such that the session was sup posed to be carried out with the consent of the patients and this was something that was difficult to get given the condition of the patients. Evaluation of sources of information used Nice (2010:17) describes depression as â€Å"

Wednesday, August 28, 2019

Law --Problem solving Assignment Example | Topics and Well Written Essays - 1000 words

Law --Problem solving - Assignment Example Hug’s daughters with the property. The case description suggests that Mr. Hug has actually cut down the trees situated near the so called central grand in order to generate funds for the education of his children besides case also discusses the overall nature of the relationship between the successors of Mr. Hug in terms of loss of Blackwood trees. The situation described in the case therefore asks for legally distinguishing the concept of fixtures and chattels while also requiring comments on the rights and obligations of the successors in terms of the loss of blackwood trees. It also need to be noted that both these concepts deal with the personal property therefore the overall rights and obligations of the individuals shall also be dealt according to the rights and obligations given under the Property laws. The distinction here therefore is between the real and personal property and how to make a differentiation between the fixtures and chattels besides discussing the rights and obligations of the successors. Under the property laws, a fixture is any property which is actually fixed or attached with the real property. Under the Common law, real property is therefore considered as an immovable property and is a subset of the land with a clear legal definition. The distinguishing characteristics therefore to identify the difference between the fixture as well as the chattel property therefore is as to whether the property is actually affixed or fixed with the real property or not and the basic difference between the two types of properties therefore is based upon this criteria. (Moore) It is also important to understand that the fixtures are often considered as the part of the property and when mortgages or any security interests are registered, they are often considered as the part of the real property. However, the case of Chattels is different and for the purpose of law they are often not considered as the part of the real property and as

Tuesday, August 27, 2019

Management Strategies Essay Example | Topics and Well Written Essays - 2000 words

Management Strategies - Essay Example The ultimate aim and objective of this report will be to provide leadership/management with actionable levels of engagement that they can pursue as a means of effectively presenting iDesign to the market. Whereas it is true that there are a number of key pitfalls and challenges that are presented with respect to launching any new firm within an already saturated market, the analysis and discussion will keep these relevant difficulties in mind and seek to leverage a better understanding for how management and marketing strategies, if effectively employed, can seek to increase the potential for the brand within the market. The brand will seek to combine a high level of technical innovation and 3D printing capabilities within the nexus of cutting-edge fashion and person style; thereby allowing the individual to custom order that style and designs that they feel best suits their own personal tastes. By focusing on innovation, technology, and sustainability, the brand will help to differentiate itself greatly from the many other offerings that already exist within the bloated and saturated clothing/textile market. As has been noted previously, the brand is unique due to the fact that it directly elicits customer input as a means of creating each unique article of fashion. However, beyond this, the focus and drive towards presenting earth conscious and sustainable products directly to the consumer market without the added worry of ethics and potential sweat shop labor abuse, the firm stands well apart from the many competitors that it seeks to leverage market share from.

Monday, August 26, 2019

Marketing Research for a Company in Dubai Paper

Marketing for a Company in Dubai - Research Paper Example The marketing management department of Masafi generally divided its target audiences into three different market segmentation, such as psychographic segmentation, demographic segmentation and geographic segmentation. In terms of psychographic segmentation, the organization has targeted kids, young adults and women of all ages. The fresh fruit juices are effectively popular among the teenagers and kids. On the other hand, high quality mineral water bottle and fruit flavoured drinks are highly popular among the young college students, young office executives, middle aged men and women, and busy office executives. These products are of high quality. Therefore, it helps the marketing management department to conduct effective psychographic market segmentation for the target customers. In terms of demographic market segmentation, the organization generally targets both men and women for their differentiated products. Facial tissues are quite popular among the young ladies. On the other hand, high quality mineral water bottles are significantly preferred by the both men and women of all ages. In terms of income distribution, people of middle class and upper middle class income group are the major target customers as the o0rganization has developed cost based pricing strategy for the products (Ferrell, 2012). Last but not the least; the organization also has conducted geographic segmentation for its target customers in the developed marketing strategies.

Sunday, August 25, 2019

Dimensions of national culture Essay Example | Topics and Well Written Essays - 2000 words

Dimensions of national culture - Essay Example As human beings evolve so does their culture (Marcus, 1995). People are always striving to improve their state of living for the better. This is done by improving their clothing to fit in better with the weather conditions, while at the same time coping with the need to make them fashionable and easy to keep to hygienically clean. Music, theatre, fine arts, language and literature are developed in order to add some color and entertainment in everyday living, as well as improve on communication. Sports and educational syllabuses are also developed for entertainment and improvement of skills. All these facets of life among others keep on changing from one form the other thus enriching culture (Marcus, 1995). All of these developments are recorded for future references in different symbols including writing, drawings, cave paintings or passed from one person to another orally. As this culture is passed on it is modified through innovation, borrowing from others. Elements like language t herefore constantly improve and diversify as time goes by (Cohen, 1985). This paper sets out to analyze the development of national culture and to explain why people within a certain nationality or region typically develop traits that are unique to themselves. The paper looks at how different cultural backgrounds affect persons working within an organization. It also explains the effects impede or support the realizations of the objectives of the said organization. Elements of Organizational Culture Every nation is renowned for certain things. For instance the vast majority of people of Britain enjoy association football [also known as soccer] whose rules were founded in that country in 1863; very much. This is different when compared to Americans who prefer their own version of football which is closer to the Rugby that is also loved a lot in Britain (Maccambridge, 2004). This same case applies to organizations. According to Hofstede (1980), national culture directly influences org anizational culture. Organizations exist within countries and are therefore influenced by the prevailing culture within them. In his study of national cultural influences he identified four dimensions of culture. These he classified as power distance, uncertainty avoidance, collectivism vs individualism and masculinity vs femininity (Hofstede, 1980). The first dimension, power distance, refers to the difference of power allowed by the society between the highest and lowest echelons of power. A high power difference score means that there is a great difference between the power wielded and the privileges enjoyed by people high ranking individuals and their lower ranking counterparts within the organization (Schein, 2005). A low score on the other hand means that everybody in the organization enjoys almost equal rights to anybody else (Schein, 2005). The measure of power distance in different nationalities revealed that countries such as Australia, Austria, Denmark and Israel had some of the lowest power distance levels while sub-Saharan African and Malaysia among others had the highest (Hofstede, 1980). The second one uncertainty avoidance refers to extent of anxiety about the unknown in a society. In cultures where there is strong uncertainty avoidance, people prefer operating with explicit rules and laws that govern labor and social relations. Employees in this system tend to keep the same job for long since they feel less

Saturday, August 24, 2019

Critical appraisal and evaluation evidence Research Paper - 1

Critical appraisal and evaluation evidence - Research Paper Example Narrower arteries constrict the flow of blood thus causing higher pressure of the bold eventually bursting the blood vessels leading to internal bleedings. Hypertension is linked to shortened life expectancy and causes a number of other associated chronic conditions such as chronic kidney disease, heart failures and stroke among other opportunistic infections. Uncontrolled hypertension is a heightened level of the increased blood pressure that mainly occurs in adults. Being a lifestyle condition, hypertension requires strict lifestyle regimen to control and manage. With effective management, it is possible to contain the condition or even treat it completely. The poor management results from heckles lifestyle which includes excessive consumption of alcohol and unregulated diet. According to Hemmelgarn, McAllister FA &Myers (June 2005), hypertension contributes to more than a thousand deaths annually in the United States of America alone. These deaths do not arise directly from the actual hypertension but from other related chronic conditions such as kidney infections and heart failures. Controlling the condition therefore requires one to engage in activities that lower blood pressure. One such activity is meditation. According to Ostchega et al (2007), therapeutic mediation begins with effective understanding of oneself. This implies that one understands himself or herself and aware of the conditions he or she is suffering from. This prevents shocks and aftershocks that result from stress and related complications. During meditations, the body activities reduce to near minimal. At such times, the body requires little energy to maintain the basic life activities such as breathing. This makes the heart beat at the optimum rate supplying the right amount of energy capable of sustain the activities. People with hypertension do not require unnecessary agitations. When agitated, the body produces an increased amount of adrenalin, which

Economics For Business, The Canadian Economy in the years 2006, 2007 Essay

Economics For Business, The Canadian Economy in the years 2006, 2007 until end of 2008 - Essay Example The government has catalysed saving by reducing taxes and providing non-taxable savings accounts. (conservative.ca, 2009) Fundamentally, the main objective of the monetary policy of Canada is to ensure Canadian citizen’s wellbeing. This is by enhancing an economic growth that is sustained, increasing employment levels as well as improved standards of living. From experience, monetary policy only achieves this goal by way of offering businesses and households’ confidence as far as the value of money is concerned. In 2008, October 23rd the Bank of Canada released a report on monetary policy. The report contained current financial and economic trends in line with the control of inflation is concerned. According to the report, the three main interrelated world developments are affecting the economy of Canada and resulting to the economic growth outlook more unpredictable. This is due to the world financial crisis resulting to major strains in the markets of financial instruments. Demand is prospected to continue being weak due to exports. Lower prices of goods and services will also lead to an outlook that is damp since the terms of trade for Canada are set to decline as well as a growth in domestic demand that’s moderate. Generally, the Bank of Canada predicts a real GDP growth of 0.6% in years 2008 and 2009. 2010’s is set to be 3.4%. (bankofcanada.ca, 2008) In the 2009’s monetary policy report, the Bank of Canada noted that the economic environment continues to highly unpredictable. This is due to the large negative impacts by the recession of the global economy. Emanating from this, the Canadian economy is projected to fall by 3.0% in the year 2009. Recovery is likely to occur in the fourth quarter and the projected growth in the real GDP is 2.5% in year 2010. 2011’s economic growth is set to be 4.7%. The core

Friday, August 23, 2019

ATM network Essay Example | Topics and Well Written Essays - 250 words

ATM network - Essay Example Another problem is that whenever there is a communication error during transmission, a package of data being transmitted can easily be corrupted (William 36). This would force a retransmission of the whole package. These incidences can be reduced through data fragmentation Taking ‘n’ to be the number of cells required to transmit a single IP datagram, we can form an expression of the cell loss rate in the ATM network (PC) as the ratio of nc (number of cells corrupted) to n (the number of cells required to transmit a single IP datagram). The IP-packet loss rate (PP), would therefore be the ratio of corrupted packets to all received packets. The IP-packet loss rate depends heavily on the success of the transmitted packets, and this in-turn depends on the number of cells that are successfully transmitted. In order to receive the best perfomance of data transmission, it is good to tune the Maximum Transmission Unit. This service is made possible by some Information Technology providers through using ATM on their internal backbone network. This ensures that the right amount of sustainable data is transmitted and reduces fragmentation of

Thursday, August 22, 2019

Sustainable Agriculture Essay Example for Free

Sustainable Agriculture Essay As the main objectives of the fieldtrip are to view the integrated system farm, therefore we have to relate this fieldtrip with our subject, Sustainable Agriculture. Based on the definitions of the sustainable agriculture, it is defined as an integrated system of plant and animal production practices having a site-specific application that will, over the long term: a) Satisfy human food and fiber needs, b) Enhance environment quality and the natural resource base upon which the agricultural economy depends, c) Make the most efficient use of non-renewable resources and on-farm resources and integrate, were appropriate, natural biological cycles and controls, d) Sustain the economic viability of farm operations, and e) Enhance the quality of life for farmers and society as a whole. Hence, there are several principles in sustainable agriculture must comprise of which are economic viability, environmental sound and socially. These principles we can found it in MARDI station Sg. Baging as we tour around in the station. Sustainable agriculture Principles’: 1) Economy viability Economically viable means that the farmers can produce enough for self sufficient income and gain sufficient returns. Economic viability is measured not only in terms of direct produce but also in terms of functions such as conserving resources and minimizing risks also. 2) Ecologically sound Ecologically sound means that quality of natural resources is maintained and the vitality of the entire agro-ecosystems from human beings, crops and animals to soil organisms is enhanced. This is best ensured when the soil is managed and the health of crops, animal and human is maintained through biological processes. 3) Socially Just Socially just means that the resources and power are distributed in such a way that the basic need of all members of society are met and their rights to land use, adequate capital, technical assistance are assured. All people should have opportunity to participate in the decision making. After understands what is mean by these principles, hence, we, as the students have to relate on which criteria that MARDI station Sg. Baging portrayed. Sustainable Agriculture at MARDI station Sg. Baging Some of the criteria that are showed by MARDI station Sg. Baging are: 1) Economic viable i) Varieties of Livestock Products| MARDI station Sg. Baging has successfully breed local sheep with Dorper sheep species from African that are high quality in meat. This species are great meat producers which can reach a live weight of 90-120 kg and ewes 50-80kg. It is suitable to sale in domestic market and international sale of prime lamb meat. Currently, MARDI sale it based on demand. Besides, its wool also can be commercialized as material for pillow. | ii) sheep dung as manure products| In addition, sheep dung from Dorper species also can be used as biologically manure for plants here and also can be commercialize. About 25 kg, these manures are sold at RM 5 while RM 7- RM8 for treated one. One of the staff on duty said that the sheep dung is collected in built drain near the sheep -pen and it will move to manure trap behind the sheep-pen. It does not have any uncomfortable smell as the staff insert in food pallets products named Genkimo that use a technology to make it less odor. | iii) Commercialize screwpine coconut product| Besides, there also plants Screwpine Coconut or also called as ‘Kelapa Pandan’. It is tasty, sweet, and has a thick layer of coconut flesh. It is suitable for coconut shake and coconut jelly to be commercialize. It is sold at RM 1. 50 for each coconut. | | | 2) Environmentally sound i) Uses of natural sources of water| For drinking water, watering the plants, the station used underground water sources by using a machine that is called tube well. It is function by using generator and also can be handled manually. It is not only used as sources of watering and drinking but also use for other necessity like washing the instrument, cleaning the sheep-pen and others. Even though, the station is near the sea, but it is not salty and can be used as drinking water for the animal without treated. | iii) Integrated pest management| The uniqueness of MARDI is they apply integrated pest management as one of the system in handling pests. It is a system that are friendly to environment where it is also count in Air Index in the respective area before treat the plants. Before treat, they will analysis what disease attacks the tree to avoid repetition of treatment. It is not only waste the pesticide but indirectly also pollute the air in local area if conduct frequently. Therefore, integrated pest management is about biologically control of the disease and attacks of pest and periodic treated of pests using pesticides. | iv) Biologically control of pest (natural)| For protecting the fruits from fruits flies, they wrap it with newspaper. It is a method| | |

Wednesday, August 21, 2019

Hand Washing in Disease Prevention

Hand Washing in Disease Prevention Introduction The most frequent way of germ spreading is by people’s hands. Most of the times germs are harmless but sometimes they can also be reason for illnesses like flu, cold and gastroenteritis. Washing your hands thoroughly with soap and warm water is one of most important thing you can do to avoid spreading infections and it helps to protect you, your family members and people around you. Specially every health-care worker or a person who concerned in direct or indirect patient care must be care about hand hygiene and must be able to perform it properly and at the correct time. It helps to prevent health care-associated infections [2]. â€Å"CDC (Centers for Disease Control and Prevention)† has estimated that every year almost 2,000,000 patients in the USA get an infection in hospitals, and about 90,000 of these patients die as a result of their infection [1]. History of hand washing Hand washing with soap and water has been used as a measure of personal hygiene for a long time and has been generally implanted in religious and civilizing practices. However the relationship between hand washing and the spread of disease was confirmed only near 200 years ago. Ignaz Semmelweis established that hospital-acquired diseases (HAD) been transmitted through the hands of health care workers by his studies in Austria, Vienna and Oliver Wendell Holmes in Boston USA. In 1847, he was appointed as a house officer in an obstetric clinic at the University of Vienna Allgemeine Krankenhaus. He observed that maternal mortality rates, commonly reasonable to puerperal fever, were considerably higher in mentioned clinic compared with the other. He also identified that doctor as well as medical students usually went straight to the delivery suite after doing autopsies and had an unpleasant odor on their hands regardless of hand washing with soap and water earlier to entering the clinic. He introduced that â€Å"cadaverous particles† from the autopsy room, that transmitted through the hands of students and doctors to the delivery theatre caused the fever. As a result, Semmelweis suggest that hands be cleansed by a chlorinated lime solution before examine each patient and also after leaving the autopsy room. Following the administration of this measure, the mortality rate fell affectedly to 3% in the clinic remained low. Apart from providing the 1st evidence that cleansing thoroughly contaminated hands with an antiseptic agent can decrease nosocomial transmission of germs more significantly than washing hands with plain soap and water, this method includes all the essential elements for successful contamination control interference: â€Å"recognize-explain-act†. Both Holmes and Semmelweis failed to examine a sustainable change in the behavior change of their colleagues’ behavior. In particular, Semmelweis experienced great difficulties in persuading his colleagues and directors of the benefits of this method. In the light of the ethics of social marketing in the present day, his key mistake was that he introduced a system change (administration of the chlorinated lime solution) without explaining the attitudes of his collaborators. In spite of these mistakes, the Semmelweis intervention has teach us many lessons; the â€Å"recognize-explain-act† approach has driven many investiga tors. Semmelweis’s intervention is also a type of epidemiologically obsessed strategies to avoid infection. In 1980s concepts of hand hygiene in health care has been changed. The 1st national hand hygiene guidelines were in print in the 1980s. â€Å"The Healthcare Infection Control Practices Advisory Committee (HICPAC) in the USA† suggested that whichever antimicrobial soap or a antiseptic agent be used for cleaning hands while leaving the rooms of patients with drug-resistant pathogens in 1996.In recent past the HICPAC guidelines issued alcohol-based hand rubbing.[3] With the time methods of hand washing and chemicals that use are change with research inventions. Normal bacterial flora of the body (1) Axilla, perineum and between the toes (2) Hand, face and trunk (3) Upper arms and legs. Skin with partial occlusion like axilla, perineum and between the toes contain more microorganisms than less occluded areas as legs, arms, and trunk The numbers of bacteria on the skin of a person remains relatively constant; Survival of the bacteria and the extent of colonization probably depend in part upon the contact of skin to a exact environment and partly due to the innate and species-specific bactericidal activity in skin. Most of the microorganisms live in the superficial layers of the stratum, corneum and the upper parts of the hair follicle. Some bacteria are located in the deeper areas of the hair follicles and are away from the reach of normal disinfection procedures. These bacteria are reservoirs for settlement after the surface of bacteria were removed. Staphylococcus epidermidis S. epidermidis is an important microorganism that lives on the skin, and in some areas it makes more than 90% of the resident aerobic flora. Staphylococcus aureus The nasal area and perineum are the most familiar sites for S. aureus colonization. S. aureus is common to the vulva. S. aureus is very often (80% -100%) to the skin of patients with certain dermatological diseases such as atopic dermatitis. Gram-negative bacteria They occupy small portion of the skin flora. Micrococci Micrococci are not as frequent as staphylococci and diphtheroids; on the other hand, they are often present in normal skin. Micrococcus luteus, is the predominant species. Diphtheroids The term refers to diphteroid, a variety of bacteria belonging to the genus Corynebacterium common in the armpit and on open skin. They like to be involved in the pathogenesis of acne. Streptococci ÃŽ ²-hemolytic streptococci, are infrequently seen on normal skin. ÃŽ ±-hemolytic streptococci, exist primarily in the mouth little spread on the skin. Nail Flora Dust particles and other foreign matter can accumulate under the nail. They can carry fungi and bacilli, such as Aspergillus, Penicillium, Cladosporium and Mucor wear.[4] Transmission of pathogens by hand There are two main routs of transmission of pathogens. Airborne transmission Contact transmission Airborne transmission They can be transmitted from the respiratory tract through talking coughing sneezing, from the skin by natural cracking of skin scales, during wound dressing or bed making and by aerosols, also from equipment such as respiratory apparatus and air conditioning plants. Contact transmission The most frequent routes of transmission for infection are by direct contact spread from one to another or by indirect contact spread by unhygienic hands or equipment. Staphylococcal streptococcal sepsis, enteobacterial diarrhea Pseudomonas aeruginosa sepsis are examples for diseases that can be arise due to contact transmission. So hand washing is very important in preventing contact transmission of pathogens and so to avoid spreading diseases. [5] Transmission of health care-associated (HCA) pathogens from one patient to another via health care workers’ (HCWs) hands requires five sequential steps, Micro-organisms to present on the patient’s skin, or have been shed onto dead objects instantly surrounding the patient. Micro-organisms should be transferred to the hands of HCWs. Micro-organisms should be able to survive for at least few minutes on HCWs’ hands. Amount of hand washing or antisepsis of hand by the HCW should be insufficient or entirely omitted, or the substance used for hand hygiene unsuitable. The unhygienic hand or hands of the caregiver must approach into direct contact with another patient or with an object that will come into direct contact with the patient.[3] Steps of hand washing Hands can cleanse with soap, alcohol, water etc. Hand hygiene technique with alcohol-based formulation. There are 8 steps duration is nearly 20-30 seconds, 1st step Apply a full palmed amount of the product in a cupped hand, to cover all surfaces. 2nd step Rub hands palm to palm. 3rd step Right palm over left dorsum with interlaced fingers and vice versa. 4th step Palm to palm with fingers interlaced. 5th step Backs of fingers to opposing palms with fingers interlocked. 6th step Rotational rubbing of left thumb clasped in right palm and vice versa. 7th step Rotational rubbing, backwards and forwards with clasped fingers of right hand in left palm and vice versa. 8th step Dry. 8 Hand Hygiene Technique with Soap and Water. It takes 40-60 seconds there are 10 steps, 1st step- Wet hands with water; apply enough soap to cover all hand surfaces. 2nd step- Rub hands palm to palm. 3rd step- Right palm over left dorsum with interlaced fingers and vice versa. 4th step- Palm to palm with fingers interlaced. 5th step- Backs of fingers to opposing palms with fingers interlocked. 6th step- Rotational rubbing of left thumb clasped in right palm and vice versa. 7th step- Rotational rubbing, backwards and forwards with clasped fingers of right hand in left palm and vice versa. 8th step-Rinse hands with water. 9th step- Dry hands thoroughly with a single use towel. 10th step- Use towel to turn off faucet. [3] Substances that used in hand washing Soap and detergents Reduce barriers to solution and increase solubility is the main action of soap and detergents. [6] Water temperature Hot, soapy water is more successful than cold, soapy water on removing the natural oils on hands which grasp soils and bacteria. [6] Antibacterial soap Antibacterial soaps have been greatly promoted to a health-conscious community. No evidence for that using recommended antiseptics or disinfectants selects for antibiotic-resistant organisms in nature. Although, antibacterial soaps contain general antibacterial chemicals such as Triclosan, which has a wide list of resistant strains of micro-organisms. [6] Solid soap Because of its reusable character, may hold bacteria acquired from previous uses. However as the micro-organisms are rinsed off with the foam, it is implausible that any bacteria are transferred to users of the soap. [6] Hand antiseptic A hand sterilizer or hand antiseptic is a non-aqua-based hand hygiene mediator. Most of them are based on isopropyl alcohol or ethanol formulate which mixed with a thickening agent such as Carbomer , or humectant such as glycerin, or foam for easiness of use and to diminish the drying result of the alcohol. [6] Alcohol-based hand sanitizers They are almost entirely ineffective against Norwalk type viruses, the most general reason for contagious gastroenteritis.[6] Ash or mud This is also a disinfecting agent. WHO suggested ash or sand as option for soap when soap is not available. [6] Importance of hand washing when to wash hands Importance of hand washing Hand washing is like a vaccine that someone can do it yourself, which consist of five simple steps (Wet, Lather, Scrub, Rinse, Dry).Important to reduce the spread of diarrheal and respiratory illness therefore you can stay well. Habitual hand washing, mainly before and after certain activities, is one of the best ways to remove microorganisms, keep away from illnesses, and to reduce the spread of germs [1]. When to wash hands in day today life Always wash your hands before; cooking food or eating, taking or giving medicine, Inserting or removing contact lenses. [8] Also wash your hands after: preparing food, specially raw meat or poultry, changing a diaper or using the toilet, touching an animal or animal toy, leashes or waste, blowing your nose, coughing or sneezing into your hand, caring for a sick or injured person, handling trash, household or garden chemicals, or anything that could be contaminated like cleaning cloth or soiled shoes shaking hands with others. [8] When to wash hands for health care workers Beforeperforming invasive procedures like taking care of particularly susceptible patients such as those who are severely immunocompromised and newborns. [9] Before and after touching wounds traumatic, surgical or related with an invasive device. [9] Aftersituations during which microbial contamination of hands is probable to occur, especially those involving contact with mucous membranes, blood or body fluids, and body secretions or excretions ,touching dead sources that are likely to be contaminated with virulent or epidemiologically significant microorganisms; these sources contain on urine-measuring devices or secretion collecting apparatuses, taking care of an infected patient or one who is likely to be colonized with microorganisms of special clinical or epidemiologic importance, for example multiple-resistant bacteria and between contacts with different patients in high-risk units.[9] Diseases occur due to bad hand hygien Infections that may be transmitted through this route include hepatitis A, salmonellosis, shigellosis, giardiasis, enterovirus, campylobacteriosis and amebiasis. As these diseases are spread through the intake of even the little particles of fecal material, hand washing after using the toilet cannot drop be take easily. â€Å"Influenza,streptococcus, respiratory syncytial virus (RSV) and the common cold† are diseases spread through indirect contact. As these diseases can be spread indirectly by hands contaminated by respiratory discharges of infected people, illness may be reduced by washing hands after coughing or sneezing and after shaking hands with someone who has been coughing and sneezing. Microorganisms transmitted by one or more body substances such as urine, saliva or other moist body substance include cytomegalovirus, typhoid, staphylococcal organisms, and Epstein-Barr virus. These organisms may be transmitted from person to person or indirectly by contamination of food or inanimate objects such as toys. [10] Alcohol rub sanitizers kill bacteria, multi-drug resistant bacteria (MRSA and VRE), tuberculosis, and some viruses like HIV, herpes, RSV, rhinovirus, vaccinia, and fungus and stop diseases. [9] Thus, hexachlorophene and quaternary ammonium compounds are valuable for prophylaxis of staphylococcal infection but not of infection by Pseudomonas pyocyanea.[12] Antibiotics such as neomycin and bacitracin, which are rarely administered systemically, may be applied as topical antiseptics. They should be used in combinations, or mixed with synthetic agents such as chlorhexidine, in order to minimize the risk of producing resistant strains. [12] Recurrent furunculosis is usually the result of re infection from a carrier site on the patients body. Many nurses become carriers of hospital staphylococci, and the furunculosis which in some hospitals causes a good deal of minor ill-health, is often a consequence of cross-infection. [12] World hand washing day Global hand washing day is October 15. Global hand washing day is an annual global encouragement day devoted to expanding knowledge and understanding about the importance of hand washing with soap as a successful and inexpensive way to prevent diseases. It is an opening to design, test, and reproduce creative ways to encourage society to wash their hands with soap at important times. The day was founded by the Global Public-Private Partnership for Hand washing. [7] Disadvantages of hand washing There are some disadvantages of hand washing, some products that used in hand washing can be affect to generate bad effects in hand washing. Triclosan is an antibacterial agent which also has some antifungal and antiviral properties that contain in hand washing agents, researchers have found that it causes to change hormone balance in animals, also can lead to the development of antibiotic-resistant germs and can be harmful to the immune system.[11] Sodiumlaureth Sulfate (SLS) and triclosan are two commen ingredients contain in hand washes which are responsible for most cases of contact dermatitis. The SLS is a foaming agent used in many personal care products. As well as hand washing products, it contains in shampoo, shower gel, toothpaste; potentially in shortly whatever thing that foams. A small number of people are sensitive to SLS and may lead to skin dryness or contact dermatitis. [11]

Tuesday, August 20, 2019

Effect of the Marketing Environment on Company Strategy

Effect of the Marketing Environment on Company Strategy I . INTRO Economics today has a term of market environment which involves points and impacts permitting a business to create sucessful relationship with customers as well as to keep it lasting longer. The market enviroment can be categorized into two levels: micro and macro. The first one refers to small impacts in the business with the affection of serving the company customers, whereas the second one has larger societial impacts on the mirco environment. As a result, both of them differ from many points. The organizations, suppliers, customers market,and the intermediaries and competitors are concerned in the micro environment. On the contrary, the Macro environment involves such factors as Demographic, natural, technological, cultural, political, and economics effects. However, these can be altered by the variety of many kinds of companies. All companies are affected by macro environmental factors which form chances and threats in the business environment. Such elements often leaving a mark on long – term strategic management, or even the goals of a firm as prior research and innovation, political stability changes or cultural framework are difinited as macro factors. An environmental analysis are used for look for the existing macro impacts and potential chances carefully by most strategic management modals. Moreover, a situation analysis assess the impacts related to internal factors, for the purpose of forming an separate firm’s restrictions and competitiveness. In contrast, Micro economics has the environmental factors which is less popular than the Maro, only resulting in a particular sector of companies or industry. They can be listed as competition, suppliers, customer, and labour and competition. To understand the micro environment, the firms apply the â€Å"Porter’s Five Forces† sample as an industrial analysis. This makes management strategy more powerful to against alters in micro factors because those can have a strong impact on the entire industry. 2. External Environment analysis 2.1. Macro Environment 2.1.1. Political and Legislation Developments in political and legal field greatly affect the marketing decisions. sound marketing decision cannot be taken without taking into account, the government agencies, political party in power and in opposition their ideologies, pressuregroups, and laws of the land. These variables create tremendous pressures on marketing management. Laws affect production capacity, capability, product design, pricing and promotion. Government in almost all the country intervenes in marketing process irrespective of their political ideologies. The political environment consists of laws, government agencies, and pressure groups with the power to influence or limit the behavior of individuals and organizations in a given society. Changes within the political and legal arena can affect business. Therefore, it is important for marketers to understand public policy and legislation, and the implications presented for business and marketing. Legislation can encourage or discourage competition, and it can ensure (or not) fair markets for goods and services. Political corruption can influence marketing success or failure. Over the years, legislation affecting business around the world has increased steadily. Companies must be aware of changes in the political and legal environment so that decision-making can respond to the current political climate, and so that the firm can make any needed adjustments in corporate marketing policy. In addition to legislation, marketers must understand that many consumer groups are now watching the political and legal landscape as it relates to business, to ensure that business is government by social codes and rules of professional ethics. To demonstratetheirsocial responsibility and build more positive images, many companies are now linking themselves to worthwhile causes. Legislation from the government can affect markets through the organizations and consumers. Some marketers simply adjust to these political forces. Others try to influence political decisions by supporting politicians that can positively affect them . Industrial Relations laws affecting agreements between organizations and employees. Federal laws and regulation agencies affect marketing activities and decisions. Laws such as the Trade Practices Act and the Privacy Act set rules, which organizations must abide by or risk suffering penalties and / or punishment. These laws can be enforced by regulatory agencies who also assist in directing rules and regulations. 2.1.2. Economy The economic environment consists of macro-level factors related to means of production and distribution that have an impact on the business of an organization. Factors within the national and international economic environment can have a resounding effect on consumer purchasing power and spending patterns. Major U. S. economic trends include: Personal consumption and personal debt, both of which have risen Effects of credit trends and interest rates on buying Unemployment and recession forcing consumers to be more careful as shoppers Effects/expectations related to value marketing and value-conscious consumers Income distribution skewed positively toward the rich; prosperity not evenly distributed among classes An important factor affecting the short- and long-term economic outlook in the U.S. is prolonged periods of unemployment. Unemployment can exert marked and far-reaching effects on any economy. When millions of people are unemployed, there is less money for spending that can lift the economy. When spending is down, sales taxes will be down as well, further handicapping the economic outlook. Unemployed people, also, tend to cut out buying items they simply want while cutting down on things they need to survive. Consumers spending less money leads to businesses having to cut prices, which lessens revenue, leading to more unemploymentat best, and to merchants going out of businessat worst. In addition, the unemployed may have to use or even drain retirement savings. When income tax revenue is down, the government may have to borrow money, or cut back on spending on needed programs. At the same time, more is being spent to pay unemployment benefits, and to provide food and medicaid assistance. The social costs to individuals include erosion of work skills at the same time that society is being deprived of a lot of good talent. Uninsured individuals also face worsening physical health, leading to shortened life spans. 2.1.3. Socio-cultural This concept has crept into marketing literature as an alternative to the marketing concept. The social forces attempt to make the marketing socially responsible. It means that the business firms should take a lead in eliminating socially harmful products and produce only what is beneficial to the society. These are numbers of pressure groups in the society who impose restrictions on the marketing process. The socio-cultural environment is made up of institutions and other forces that affect a society’s basic values, attitudes, perceptions, preferences, and behaviors. People grow up in a particular society that shapes their basic beliefs and values, helping to establish beliefs and expectations related to how people should behave. Marketers often segment consumer target audiences for products and services based on cultural values. The overriding beliefs and attitudes of a society can change over a period of time due to different environmental factors. Some of these factors might include such things as changing ethnic/racial mix of the population, more widespread acceptance and occurrence of single-parent families, and more consumers beginning to desire simpler, more meaningful lives. Businesses must be able to identify important trends that are driven by the macro environment. They must understand the need to embrace widespread environmental changes and learn how to use them to their advantage. At the same time, marketing management must know and understand macro-level environmental issues and concerns as well, to be able to use them to predict (with a great degree of accuracy) their possible immediate and long-term impact on consumers buyer behavior. 2.1.4. Technology The technological environment covers all stuff that used for producing goods and services.Technology shapes our destiny dramatically. It changes the communication way of consumers and marketers. New markets and chances are created by new technologies which also replace itself. Thus, it is true that many old industries are got rid of nowadays. Marketrs must pay special attentions on technologial trends to predict impacts/influences on consumers.. 2.2. Micro Environment 2.2.1. Customers Customers of an organization can be varied from one to various markets. Three first common type of market are consumer, business and reseller markets. The first one includes persons and households that consume goods and services personally. The second refers to those who buying good and services for further procession or for use in their production process. The last one is for the aim of profitable reselling. Besides, government market is the term used for illustrating the agencies the buy goods and services to produce public services or transfer those to needed others. Last but not least, those buyers who are consmers, producers, resellers, and governments in other contries also form an international market. 2.2.2. Suppliers Suppliers mean someone providing the needed resources to a firm to produce products or services. They plays a critically important role in lasting firm’s life. Without suppliers, no value is created and delivered to customers. Supply availability is the most noticable factor for marketing companies. Since the suppliers are partners in producing and transfering customer value, the firms have to put pricing trends under their consideration. Those can range from material suppliers to energy suppliers or even suppliers of labour and capital. That means they can vary its competitive position and marketing capabilities. The association between suppliers and the firm may be a perfect example of a strong equation that depends on the industry condition and the the extent to their each other dependence. There are some cases in which the bargaining strength of the suppliers may increase critically. For instance, when the seller company is unique or it supplies important inputs , the choices of buyer company are restricted. Consequently, the seller business strength reachs maximum level. 2.2.3. Financial Institutions The aftermath of the 2008 global financial crisis witnessed a surge on the discussion of  financial stability issues. In some countries the focus of the debate is on the role of the  shadow financial system, its relationship with banks, and the regulatory and  supervisory failure to address the problem of regulatory arbitrage. In Europe, the main  concerns lies on the lack of a European safety net, mainly due to the absence of a  European lender of last resort. In emerging countries, however, the discussion is  centered around the impact of the crisis on the volatility of capital flows and the  architecture of the international financial system. Though some of the phenomena  underlying the origins and depth of the financial crisis were either new or located in  new instruments and markets, most of the issues that were raised during this episode  can be traced back to the first financial crisis of the world. In the following lines, we  develop the argument that e ven though financial stability concerns are as old as  financial systems, and despite some of the main lessons of the recent crisis look pretty  much alike the lessons of several financial episodes of the past (to which many  jurisdictions have already reacted), there are good reasons to highten our concern with  financial stability. 2.2.4. Government Agencies Government agencies’ demands often exceed the needs of a firm’s customer. The government can play numerous roles as stakeholder such as receiving taxation revenue from commercial institutes, getting them to be responsible from the public sector, and achieving many economic and social goals. 2.2.5. Competitors Market combines a veriety of competitors. Most companies have to be run sucessfully to take a strategic advantage. Marketing planners are forced to decide the best way to powerfully site the firm’s products and services againts that of competitors. To do that the marketers need put the company’s size and standing into their consideration. What’s more, making differences and keeping them up is a core of any problems so the firm should analyze and check for its competitor carefully. Those are never enough for success. Besides, according to Philip Kotler, the company must create customer value and satisfaction greater than that of its competitors. Hence, markets’ role is more complicated instead of adapting the customers’ needs. The companies must make up their offerings to be greater in customers’ minds than its competiors can do. In the end, competition game never end. In fact, business organizations always compete in both direct and indirect ways. 3. Conclusion In this assignment I have tried to figure out what marketing environment is and does marketing environment really affect the company strategy. Basically Marketing environment is divided into Micro-environment and Macro-environment. Micro-environment influences may demand urgent attention, but Macro-environment influences can have a more profound long-term effect on an organization’s marketing. Marketing environment gives us lot of opportunities as well as we have got lots of threat. It’s true that marketing has got both option but I think that every organization has got a lot to do with marketing environment because every giant and vital companies knows the vital importance of their marketing research and intelligence to watch and adopt the changing marketing environment. The question is what happens to those companies who don’t realize the importance of marketing environment? It’s so simple you can see IBM and General Motors they ignored the environmental changes and now they are in crises. Actually marketing environment takes place with a board system of economic, social and technology relationships. In marketing environment a firm creates its value through interaction with other individuals and organization to make up marketing environment. You can’t divide marketing environment into distinct areas .A good firms seeks to understand the complex linkage between different parts of marketing environment. Marketing environment is acting as a pillar for the organization and if somebody neglect the importance of marketing environment it quite hard for that organization to sustain in market. So in my assignment I have tried to analyze that on what ground marketing environment is based and what effect it has got on an organization .

Monday, August 19, 2019

The Political Career Of Richard Nixon :: biography Bio History Politics Nixon Essays

A few weeks after the United States entered World War II a young man named Richard Nixon went to Washington, D.C. In January 1942 he took a job with the Office of Price Administration. Two months later he applied for a Navy commission, and in September 1942 he was commissioned a lieutenant, junior grade. During much of the war he served as an operations officer with the South Pacific Combat Air Transport Command, rising to the rank of lieutenant commander.   Ã‚  Ã‚  Ã‚  Ã‚  After the war Nixon returned to the United States, where he was assigned to work on Navy contracts while awaiting discharge. He was working in Baltimore, Maryland, when he received a telephone call that changed his life. A Republican citizen's committee in Whittier was considering Nixon as a candidate for Congress in the 12th Congressional District. In December 1945 Nixon accepted the candidacy with the promise that he would "wage a fighting, rocking, socking campaign." Jerry Voorhis, a Democrat who had represented the 12th District since 1936, was running for reelection. Earlier in his career Voorhis had been an active Socialist. He had become more conservative over the years and was now an outspoken anti-Communist. Despite Voorhis' anti-Communist stand the Los Angeles chapter of the left-wing Political Action Committee (PAC) endorsed him, apparently without his knowledge or approval. The theme of Nixon's campaign was "a vote for Nixon is a vote against the Communist-dominated PAC." The approach was successful. On November, 5 1946, Richard Nixon won his first political election. The Nixons' daughter Patricia (called Tricia) was born during the campaign, on February 21, 1946. Their second daughter, Julie, was born July 5, 1948. As a freshman congressman, Nixon was assigned to the Un-American Activities Committee. It was in this capacity that in August 1948 he heard the testimony of Whittaker Chambers, a self-confessed former Communist espionage agent. Chambers named Alger Hiss, a foreign policy advisor during the Roosevelt years, as an accomplice while in government service. Hiss, a former State Department aide, asked for and obtained a hearing before the committee. He made a favorable impression, and the case would then have been dropped had not Nixon urged investigation into Hiss's testimony on his relationship with Chambers. The committee let Nixon pursue the case behind closed doors. He brought Chambers and Hiss face to face. Chambers produced evidence proving that Hiss had passed State Department secrets to him. Among the exhibits were rolls of microfilm which Chambers had hidden in a pumpkin on his farm near Westminster, Md., as a precaution against theft. On December 15, 1948, a New York federal grand jury indict ed Hiss for perjury.

Sunday, August 18, 2019

All Aboard: Discrimination in Sports :: Essays Papers

All Aboard: Discrimination in Sports As white, American males, are we feeling left out? Of course not, we are the envy of every other race, ethnicity, and gender. Right? To anyone that believes this, it must then be asked: If we, as white males, aren’t feeling â€Å"left out,† then why do we continually try to sneak aboard the overcrowded train of discrimination? As the past has shown, the tracks this train screams across undoubtedly open up to a deep chasm of hurt and pain. And yet, it seems to be one of the most sought after tickets today. Have we lost sight of the real struggles from the Civil Rights and Women Movements, only to replace them with ridiculous reverse-discrimination issues of today? Reverse discrimination has recently become the new fad in sports. First we were blessed with grumbles from less-than-athletic, underachieving, wannabe professional basketball players saying their sport has begun to discriminate against them because they are white. But instead of grumbling, maybe they should thank Harry â€Å"Bucky† Lew for becoming the first African American in professional basketball. Thank him because now owners sign players based on talent and ability instead of the color of their skin. So, if you hear the bad news that the L.A. Clippers just don’t have room on their roster for you, it’s not because you’re white ? you’re just not good enough. Unfortunately, this plague of claiming reverse discrimination has now filtered into college athletics as well. Andrew Medcalf was denied a job as Pennsylvania’s head coach of woman’s crew two years ago, and he has now turned it into a discrimination case. In his mind, it was ludicrous that a college would turn him down because there was a better candidate for the job. Luckily for him, this other candidate was a woman. So, instead of accepting that he wasn’t qualified enough to become head coach, he simply claimed gender discrimination ? and he won. The University of Pennsylvania was forced to pay $115,000 in lost wages, emotional distress, and punitive damages. Pennsylvania ended up hiring Barbara Kirch instead of Medcalf in 1999. Who knows, maybe Kirch was hired based on her gender.

Death in the Woods, by Sherwood Anderson :: essays research papers

The story â€Å"Death in the Woods†, written by Sherwood Anderson, is a story told by a man who has told it one to many times. As a young boy in a small town he notices an older women named Grimes, who he will tell us the story about. She was the type of person that nobody noticed in town. She led a quite life and never really talked to anyone other then the butcher. The narrator then goes on to describe how she meets her husband Jack Grimes. He was a tough guy that she meets while working for an abusive German farmer. The narrator tells you a long story about how he helps her from getting way from the abusive German. They bonded after a few incidents and then got married. They had a few boys and started their own farm where just like before she fed the animals, just as she did for the German. Her husband tried to socialize with the town people but it did not work out. He then rebelled by stealing their horses. He even threatened to fight them after they would not make conversation with him. This maybe a good reason why one of his sons had been put in jail already, setting a real good example. Their family, the Grimes used to own a saw mill but, it fell through in the last couple of years so all of their money was gone which forced them to all to have to work hard. The young man narrating then tells us about his encounter with the elderly woman. One cold winter day she made her way to town to go the store. She went to butcher, ironically she and the butcher were social with each other and he gave her some extra food. On her way back through the woods she stopped for a minute to rest due the heavy bag. She feels asleep and did not wake up. She froze to death. Her dogs did find here and eat their food from her bag. This is very ironic because all she did was feed animals all her life. She did at the German’s farm, her farm/family and the dogs and now she is dead because of it. In story the young man describes how he arrived with the other men from town when they found her. He saw her frozen and dead.

Saturday, August 17, 2019

Ketchup campaign seeks to expand ketchup

The message ‘ketchup zaroori' is aimed at communicating the same. We have not Just said ‘ketchup zaroorl', we have said ‘National Ketchup zaroorl' hence our campaign Is not promoting the category but the National Ketchup brand specifically. † On promoting the 100g sachet to end consumers: â€Å"We have had the 100g sachet for a long time but have never promoted it before. Our sachet SKUs (log and 100g) are generally used and distributed by hotels, estaurants and fast food chains.However we want to encourage impulse buying for this SKU and thus promoted it to the general consumer. Showing this SKU in the lunch boxes of kids is based on the insights we gathered from a LJ&A study we conducted across Pakistan whereby we learned that mothers often put these sachets in their kids' lunch boxes. † On out of home and inside home ketchup consumption habits: â€Å"The sachet SKUs are generally consumed out of home as they are easy to carry on the go. The bottle a nd pouch are consumed inside the home and often in arty and dinner settings. A word from the agency – Umair Shams, Account Manager, IAL Saatchi ; Saatchi On changing consumer behaviour for ketchup: â€Å"There Is a simple consumer truth In this category: Pakistanis are obsessed with condiments. However, tnere Is a speclTlc conolmenvsauce tnat goes wltn eacn T example imli chutney is consumed with dahl baray, zeera raita with pulao etc. We wanted the Pakistani consumer to make an exception when it comes to National Ketchup and pour it on anything and everything.Therefore, National Ketchup being the market leader has attempted to expand the usage and frequency of ketchup by showing a variety of snacks and foods that ketchup can be consumed with. The strategy was to show that ketchup is one versatile condiment, and when it's National Ketchup, there really are no rules. † On the campaign Jingle: â€Å"The Jingle is composed and sung by Shula Hyder from Speed of Sound. Hyd er has developed great music for National Foods over the years which includes AaJ Yeh Kounsa Mehmaan Aaya and Rung Bharti Jao. â€Å"

Friday, August 16, 2019

Holden Caulfield in “Catcher in the Rye” Essay

Holden Caulfield, in The Catcher in the Rye, is much like the typical teenager of today. Throughout the novel, Holden goes through problems that many modern teenagers can relate to. Holden is a lonely teenager who struggles to find direction in life. His actions are very similar to those of teenagers today. Some important characteristics Holden shares with modern teenagers are his longing to be free and independent, his struggle between childhood and adulthood, and the fact that he is lost and does not know what he wants to do in life. Also, like many teenagers today, he has to deal with things such as sex, violence, and alcohol. A big problem Holden goes through is his struggle between childhood and adulthood. He is sixteen years old, which is the age when a person is almost an adult, yet still a child. A child who is innocent, supported by his parents, and is not yet ready or possesses the maturity to go out into the world and fend for himself. This struggle is symbolized by Holden’s gray hair. This is something many teenagers face today. Like many modern teenagers, Holden wants to be independent. He wants to make his own decisions and live on his own. He has lived in schools most of his life, away from his parents. When Holden gets kicked out of Pencey, and he knows that his parents will find out, he decided to go back home after they do, in order for his parents to have dealt with the news. This shows how Holden does not look for help from his parents. He wants to deal with the problem himself by applying himself his next year in school. Another example of Holden’s need to be independent is when he suggests to Sally that they go away somewhere and live together. On page 132, Holden says â€Å"How would you like to get the hell out of here? Here’s my idea. I know this guy down in Greenwich Village that we can borrow his car for a couple of weeks. He used to go to the same school I did and he still owes me ten bucks. What we could do is, tomorrow morning we could drive up to Massachusetts and Vermont, and all around there, see. It’s beautiful as hell up there. It really is.†Ã¢â‚¬ ¦Ã¢â‚¬ We’ll stay in these cabin camps and stuff like that till the dough runs out. Then, when the dough runs out, I could get a job somewhere and we could live somewhere with a brook and all and, later on, we could get married or something. I could chop all our own wood in the wintertime and  all.† Holden longs to go away and be independent. Like teenagers today, Holder had to deal with alcohol, sex, and violence. Like any male teenager today, Holden thinks about sex. He wants to experience it and says that he had had many opportunities to do so, although he never had sex. Holden, wanting comfort and affection, invites a prostitute to his room, but never has sex with her. A big problem among teenagers nowadays is violence. This is a problem that is very difficult to solve and sometimes cannot be avoided. There are times in the novel when Holden faces violence, like when he gets in a fight with Stradlater. Throughout the novel, Holden turns to alcohol when he gets depressed. He obtains it very easily, and gets drunk at one point. This occurs frequently among teenagers today. They feel that alcohol will make them older and give them maturity. These are the ways in which Holden is very similar to the typical teenager of today. His characteristics, feelings, and actions are those that many teenagers can relate to. Problems that Holden deals with throughout the novel are problems that many teenagers face in their everyday lives. Feelings that Holden has are like those of modern teenagers, who are in many ways, just like Holden.

Thursday, August 15, 2019

Civil War and Reconstruction

The America we know today is a very different place than the America this country once knew during the Reconstruction period. In today’s society everybody has equal rights and opportunities to do as they please. People today have a right to do basically anything there heart desires, but years ago it was a different story. African Americans didn’t have many rights at all. The people and groups involved in Reconstruction had many different ideas for freedom and equality. In 1861 the Civil War broke out and became and on going battle for the next four years. At the end of the war 600,000 people were dead and four million slaves were freed. After the war Abraham Lincoln’s plan for Reconstruction began. With this plan Lincoln’s main goal was to bring the North and South together and bring the South back into the Union. The Civil War ended in 1865 and that same year on April 15th Lincoln was assassinated. After Lincoln’s death the 13th amendment was ratified on December 6th 1865. This amendment abolished slavery in the United States, but at the same time it still didn’t make it easy for African Americans to succeed in America. This struggle for African Americans was told in an interview of Felix Haywood a former slave from San Antonio, Texas. The slaves at that time believed that when they became free that they would become wealthier than the white people and all their worries would disappear. â€Å"We thought we was going to be richer than the white folks, ‘cause we was stronger and knowed how to work, and the whites didn’t, and they didn’t have us to work with them anymore. But it didn’t turn out that way. We soon found out that freedom could make folks proud, but it didn’t make ‘em rich. 1 Another interview with Warren McKinney a former slave from Hazen, Arkansas McKinney explains how tough it was for his people to cope with freedom. â€Å"The government gave out rations there. My ma washed and ironed. People died in piles. I don’t know till yet what was the matter. They said it was the change of living. †2 African Americans were now free from slave ry, but in a sense it was even tougher for them to survive because they were on there own. They had no money for food or a house, no education, and there were many restrictions on what African Americans could do. Many White people during Reconstruction had intentions of controlling and restricting African Americans. In many southern states â€Å"black codes† were enforced. These codes did just that. The Louisiana black codes Section 8 â€Å"No freedman shall sell, barter, or exchange any articles of merchandise or traffic within the limits of Opelousas without special permission of his employer, in writing, and approved by the mayor or president of the board. †3 It was almost like Louisiana and several other southern states with black codes treated African American people like children. Another example of a black code, Section 3 â€Å"No negro or freedman shall be permitted to rent or keep a house within the limits of the town under any circumstances, and any one thus offending shall be ejected and compelled to find an employer or leave the town within twenty four hours. †4 Anytime African Americans wanted to do something they always needed permission from the mayor or president of the board. The White people wanted to seclude them from white society, but at the same time still wanted to control there every move. Whether it was the location of where they wanted to buy a house, or the time and reason in which they were in the local town, there were always restrictions and severe punishments. After Lincoln’s assassination Andrew Johnson was appointed president. Johnson was a former democrat turned republican. He was born in the northern part of Tennessee. Growing up he was poor and didn’t get a great education so he could barley read or write. He was a racist tailor who hated rich people. While in office Johnson’s main intention was to keep black people oppressed. His Restoration plan pardons restored property, granted pardons to rich and confederate officials, gave no provisions or protections for freedmen, and the southern whites started voting again and gained control of local governments. Johnson would do anything to keep the blacks down, he vetoed the Civil Rights Act which gave African Americans citizenship and guarantee of equal rights. He then vetoed the Freemen’s Bureau which wanted to provide aid to African Americans who needed medicine, food, housing, and a right to an education. At this time the Radical Republicans had enough and in 1866 became the majority in Congress. The Congress eventually overrides Johnson’s vetos. The Radicals wanted equality for the black people and in 1867 Radical Reconstruction began. Congressman Thaddeus Stevens states â€Å"everyman, no matter what his race or color; every earthly being who has an immortal soul, has an equal right to justice, honesty, and fair play with every other man; and the law should secure him those rights. †1 Stevens is basically saying all men are created equally, but at the same time he also suggests that it is up to the white man to decide for himself whether or not to associate himself with African Americans and it isn’t in the hands of the law. After Steven’s doctrine in 1867 the Radicals had control of Congress and they were soon able to impeach President Johnson. Being that Johnson was impeached and the Radical Republicans were the majority in Congress it still didn’t seem like the future was any brighter for African Americans. Wide spread Anti-Black violence began. Groups like the Ku Klux Klan formed. They began lynching blacks, raping their women, burning down there schools and churches. Elias Hill, an African American man, recounts a nighttime visit from the Ku Klux Klan in 1871. â€Å"He had a horsewhip, and he told me to pull up my shirt, and he hit me. He told me at every lick, â€Å"Hold up your shirt. † I made a moan every time he cut with the horsewhip. I reckon he struck me eight cuts right on the hip bone. †1 For Elias the KKK was always a threat to him and his family, just as they were to all African Americans. The people and groups involved in Reconstruction had many different ideas for freedom and equality. There were presidents like Lincoln who wanted to help African Americans and on the other hand there was Johnson who wanted nothing more then to keep them as slaves and did everything in his power to keep it that way. Then there were political parties like the Radical Republicans who also wanted to see threw with slavery and lend aid to African Americans and then you had organizations like the KKK causing extreme violent acts towards African Americans. There is no question that the Reconstruction period was a chaotic time where people had to struggle with freedom and equality and today in the United States of America people might be free, but I still think that there are some forms of inequality.

Wednesday, August 14, 2019

Quantitative Analysis of Salicylates by Visible Spectroscopy

Introduction: The purpose of this lab was to learn how to use a spectrophotometer to measure the amount of light absorbed by different concentrations of salicylic acid, compare those concentrations to our unknown sample and to use the data collected to compile a graph showing the levels of absorbance of the different concentrations. Methods and materials: In this lab we used a spectrophotometer, a test tube filled with water to be used as a blank, six test tubes with different concentrations of salicylic acid ranging from 0 mg/dL to 5 mg/dL and one test tube with an unknown concentration of salicylic acid.We set the spectrophotometer to a wavelength of 540 nm. We adjusted the transmittance to 0%. Next we placed the test tube with the water into the spectrophotometer and adjusted the transmittance dial to 100%. We removed the test tube containing the water and replaced it with the first concentration of 0 mg/dL. We recorded the absorbance and repeated the test for a total of 5 reading s. We did this for each concentration. We then calculated the average of each concentration’s absorbance readings and plotted the averages onto the graph.Once we had gathered the data for our known concentrations we then repeated the procedure for our unknown concentration. We again took the average and plotted that on the absorbance curve to determine the concentration of the unknown. Observations and Data: Calibration Standard| Absorbance Reading 1| Absorbance Reading 2| Absorbance Reading 3| Absorbance Reading 4| Absorbance Reading 5| AverageAbsorbance Reading| 0 mg/dL| 0. 007| 0. 010| 0. 007| 0. 005| 0. 006| 0. 07| 0. 5 mg/dL| 0. 032| 0. 036| 0. 037| 0. 041| 0. 038| 0. 037| 1. 5 mg/dL| 0. 098| 0. 100| 0. 098| 0. 099| 0. 096| 0. 098| 2. 5 mg/dL| 0. 150| 0. 149| 0. 153| 0. 154| 0. 150| 0. 151| 3. 5 mg/dL| 0. 234| 0. 239| 0. 237| 0. 250| 0. 229| 0. 238| 5. 0 mg/dL| 0. 286| 0. 287| 0. 288| 0. 292| 0. 291| 0. 289| Unknown A| 0. 241| 0. 238| 0. 239| 0. 241| 0. 241| 0. 239| Base d on the data from the known concentrations I found our unknown to be a concentration of 3. mg/dL. Conclusions: We used a spectrophotometer to determine the concentration curve for the known samples then used both the spectrophotometer and the concentration curve to determine the concentration of the unknown sample. This technique can be used by toxicologists to determine the amount of drugs in a person’s blood. This can be helpful if there was an overdose or if the district attorney needed to know the concentration of drugs in someone’s system.

Tuesday, August 13, 2019

CRM & SharePoint Tools In Management Research Paper

CRM & SharePoint Tools In Management - Research Paper Example In the light of using a combination of or relying solely on the work of management and Information Technology (IT) there is much to be offered about the operations of both. For the most part IT is being established as a necessity of management, but also non-functional without the contributions of management. In connection with the outcome expectancy of either management processes or IT is can be established that the operators of IT would be considered the IT itself and that whatever innovations of IT are made are contributions of the IT personnel. That being said, Rockart establishes the relationship to be â€Å"in an effective relationship, IT professionals and line managers work together to understand business opportunities, determine needed functionality, choose among technology options, and decide when urgent business needs demand sacrificing technical excellence for immediate, albeit incomplete, solutions†¦.These relationships demand that both IT and line managers accept a ccountability for systems projects, which is achievable only when both parties share their unique expertise† (p. 47). CRM is an implementation that allows the organization to synchronize and mechanize all business processes. It utilizes customer support, sales techniques and marketing processes to integrate the companies entire disparate system of operations. It is defined by William, Daniel, and McDonald as â€Å"processes and technologies that support the planning, execution, and monitoring of coordinated customer, distributor and influencer interactions through all channels† (p. 5).... 5). The following is a chart illustrating the ultimate structure implemented by a CRM (CRM, p. 1) In order to justify the orientation of CRM previous factors on success measures must be available. Clarifying the need of the specific technology widens the range of CRM scope and possibilities. For the purposes of this analysis a direct citing of views is provided by William, Daniel, and McDonald below of their views on CRM successful strategy implementations (p. 8): 1. Determine intent: As with other IT applications, top management sponsorship and the presence of a champion to drive the intervention are widely recognized as important. The potentially far-reaching effects of e-commerce lead Dutta (2000) to take the tough position that the Internet should be â€Å"a top strategic priority for your CEO†. If the project’s aim is to add to customer value, this needs to be complemented by a customer or market orientation, or at least by the perception of the need for it (Wilson and McDonald 1996), in which case the project’s scope should aim to increase it. 2. Assess context: The IT context of a project includes the existing set of systems. Leverick et al (1998) emphasize the need for â€Å"compatibility and integration with other marketing IT projects†. Ryals et al (2000) go beyond this to the need for a plan for customer-facing systems to converge so as to give a single view of the customer or competitors. The wider organization also needs to be aligned around the customer, either through the organizational structure (McDonald 1996) or through cross-functional teams (Ryals 2000; Wilson and McDonald 1996). A further element of the

Hinduism And Its Features Essay Example | Topics and Well Written Essays - 250 words - 1

Hinduism And Its Features - Essay Example Shaivism is known for systematic philosophy in its texts. For Shaivites, human predicament is full of differentiation and bondage. Many experience discrimination and restrictions. This is caused by superficial knowledge. They suppose that the truth is not attained because individuals are blinded by what they can only understand through their basic senses. Hence, the goal is to reach ultimate consciousness. This is characterized by enlightenment and freedom. Armed with this higher truth, people can be liberated from false perceptions. Vaishnavism asserts that literature should be interpreted more metaphorically than literally. Vaishnavites consider human predicament as depicted by unhappiness or false happiness. In addition, people do not experience the true essence of love. This is so because of greed and temporary pursuits. Therefore, the goal is to be united with the Supreme Being. When this happens, genuine love and happiness may be fulfilled. This can then be realized through renunciation of material fondness by prioritizing on spiritual development. After disciplined practice, divine maturation ensues and is followed by perfection. Like other beliefs, Hinduism generally aims to improve existence. Both Shaivism and Vaishnavism have religious goals for improvement. Though they may have variations, they believe in man’s abilities. Indeed, man has its numerous limits. Nonetheless, he also has the capacity to achieve greatness.

Monday, August 12, 2019

How do the cells of a growing plant know in which directions to Lab Report

How do the cells of a growing plant know in which directions to elongate - Lab Report Example For elongation to occur, the plant cells must loosen their cell walls for a short while (Wayne 2010). Auxin hormone is responsible for elongating the cells in the shoots. It triggers the pumping of hydrogen ions across the cell membrane and altering the way gene expression occurs within the cell in a way that influences plant growth. The experiment focuses on the influence of mechanical force in influencing the direction of the plant cell elongation. Plant cells transmit mechanical force among each other. The experiment was conducted after suspecting that mechanical force guides the alignment cortical microtubules (Wayne 2010). The experimented started by examining the non-elongated plant cells. The cells that lacked walls (protoplasts) were isolated from the tobacco plant, Nicotiana tabacum. The isolation was done through exposure of the plant cells to enzymes with the capability of destroying the cell wall. The result is a spherical plant cell. When the protoplasts were allowed to develop in the culture medium, they reformed their cell walls (Wymer & Cosgrove 1996). To study the effects of directional forces on plant cell elongations, the tobacco protoplasts were subjected to a unidirectional force that was produced by a centrifuge. The exposure of the force was made with previous knowledge that when the centrifugation is made in low speed, it does not distort the shape or integrity of the protoplast. The protoplasts were then immobilized ready for centrifugation. They were embedded on an agar medium that was supported by the mold. The embedded cells were spun for 15 minutes at 450 rpm in a centrifuge. After centrifugation, the already embedded cells were then cultured for 72 hours to allow the cell elongation to take place (wymer & Cosgrove 1996). After centrifugation was over, a microtubule antibody that was fluorescently tagged was added to the protoplasts. The cells were then

Sunday, August 11, 2019

Analysis of Sony Experia Mobile Market Essay Example | Topics and Well Written Essays - 2250 words

Analysis of Sony Experia Mobile Market - Essay Example 39-48) for promotion and activation of the brand worldwide. It further discusses the market positioning and targeted segments of the market for its launch of S, P, U and Z segments in the smartphone market. It further classifies and explains the impact of aggressive marketing techniques and campaign promotion of the brand itself. The report also highlights the evaluation report on the smartphone itself and its effect on the consumer smartphone market. Company Overview Sony Ericsson (Sony, 2013) has a great impact on the environment and the society with its commitment to innovation and improvement in its smartphones. It tends to follow a holistic approach evaluating three-dimensional approach to sustainability, such as economic, environmental and social aspects, thus enabling the triple line bottom thinking of the company. Sony Ericsson (2013) is the leading international mobile phone manufacturer in the world with wider market that facilitates innovative mobile technology. It attribu tes towards the development and design, manufacturing and economies of sales of electronic devices and equipment. It is also engaged in the production and distribution of motion pictures, home entertainment, recorded music labels and other television and financial products. Its primary manufacturing facility is located in Asia and have broader sales network in approximately 200 countries worldwide (Gow, 2006, pp. 20-28). Its primary market is in Japan, United States and Europe but is also renowned and reached its target market worldwide (Sony, 2013). Sony Experia – Overview Sony Ericsson launched its first handset in 2008 with an expectation to give the market a huge competition and the company would start a flagship line in the industry. It includes Xperia NXT, Xperia S, P and U series (Sony, 2013) that are all targeted towards different concentrated market affordable and reachable to the mass audience. The new range of the Xperia smartphones is sought to capture the major a udience and the league of the smartphones all over the world (Sony, 2013). The smartphones will address to a larger market and will be suitable to customers’ form all walk of life. It also emphasized that each smartphone will have its one distinctive quality and personality that will distinguish it from the crowd (Millett, 2012). The Xperia S will be a high-end smartphone while Xperia P is slightly smaller than S and comes with the White Magic technology that relishes that device can be viewed in the direct sunlight too. It is reachable to the masses at affordable prices. Lastly, Xperia U is the least expensive smartphone in its kind and is not only affordable but user friendly smartphone equipped with the latest technology and apps reachable to low end to high end classes worldwide (Sony, 2013). Market Industry The market is very competitive and volatile (Aaker, 1997, pp. 347-356) with high end to low end players in the smartphone leagues. Its major key players are Blackberr y, HTC, Samsung, and Nokia smartphones. The industry is experiencing continuous growth and expansion with various new competitors in the market explicating more sophisticated devices every day. The smartphone industry is known for its competitive and memorable advertising campaigns and launches. The industry is full of creative minds with competitive marketing campaign pouring in the market that could capture the attention of the customer’

Saturday, August 10, 2019

Business law case study questions Example | Topics and Well Written Essays - 2000 words

Business law questions - Case Study Example Thus under the general notion, the company is liable for its debts and not the shareholders. (Ridley 2011) The landmark decision in respect of company incorporation was of Salomon v Salomon ([1897] AC 22) where Mr. Salomon, formed a company which included his wife, five children and himself (so as to fulfill requirements of shareholders as per the Companies Act prevailing at that time). He went on to purchase the sole trading business which was operated by him albeit overvaluing the business, but that too because of his confidence in the business. The company went into liquidation and the liquidator evaluated that the company was a sham and was an agent of Salomon and conclusion was that he should be held personally liable to the debts of the company. The House of Lords reversing the decision of the Court of Appeal observed that it was reasonable if shareholders held shares merely to fulfill technical requirements and so the procedure of setting up a business could be used by any per son and if so done it would be a separate legal entity. The current Companies Act 2006 (s.7) allows a company to be formed by a single person. The next decision that was made by the House of Lords was Macaura v Northern Assurance Co. ([1925] AC 619) the court went on to say that under corporate personality assets belong to the company (Dignam et al 2012). The courts have scrutinized the concept of separate legal entity by lifting the veil of incorporation, whereby rights and liabilities of company and shareholders are treated as the same thereby removing the concept of limited liability as a result of which the shareholders are held liable for the acts of the company. This is known as lifting the veil, which is done mainly where the company is found to be a â€Å"sham† or â€Å"fraud†. The current position in respect of lifting the veil is that of Adams v Cape Industries plc where it was held that the veil would be lifted only if the company is created with the intent or purpose of fraud or where the reason was for avoidance of an existing obligation. (Dignam et al 2012) In respect of the position of McDaid Development (Ireland) Ltd and its shareholder, it is important to note that McDaid is a private limited company and has one shareholder who owns all the shares. Under the Companies Act 2006, a single person can also set up a company. The benefit that the shareholder would derive from the company is that of limited liability which means liability would be limited to the extent of unpaid shares and the shareholder would not be held accountable for the losses that have been incurred by McDaid Development (Ireland) Ltd. Q2. The Companies Act 2006 prescribes several duties on company directors. Discuss the general duties of directors according to the law. Analyze and discuss the duties breached by Peter McDaid as the managing director of McDaid Developments (Ireland) Ltd. In accordance with the provisions of section 171 of the Companies Act 2006, t he directors must act within powers and to exercise them for a proper purpose. If a director breaches the same such breach is generally considered to be a breach of the director’s duty to act in good faith. Difficulties have arisen when the directors act in good faith but not for a proper purpose. In the decision of the Privy Council in Howard Smith Ltd. v.